Jamaica’s leading automotive company ATL Automotive has signed an agreement with world leading manufacturer of new energy vehicles BYD (Build Your Dreams) this week after being named Regional Master Dealers for in Jamaica and 9 countries throughout the Caribbean.Read more
To further develop local talent, ATL Automotive Group through its training department, ATL Academy, in partnership with HEART Trust/NTA, welcomed six students and graduates of local institutions to its internship programme.
The programme is structured to allow students to be paired with internationally certified senior technicians across ATL Automotive’s brands and locations over a six-week period with exposure to the dealership processes of each international brand, brand manufacturer tools and techniques.Read more
Nothing beats local talent when it comes to serving our customers and the ATL Automotive Group has continued to uphold its standard by offering employment and training opportunities to students and graduates of local institutions. One of the most notable initiatives for recruiting fresh and new talent has been the continuation of a partnership between the Group’s training department – ATL Academy and the HEART Trust/NTA.
Eight apprentice students were enrolled in the last internship programme held in August and September of 2019 and this year and this year will see 7 more students benefiting from this initiative.Read more
In light of recent circumstances surrounding COVID-19, The Volkswagen Group of companies says it has extended the warranty period on Volkswagen, Audi and Porsche vehicles.
This extension has been applied worldwide and includes Jamaican customers with cars produced in Europe, Brazil, Mexico, and India. Customers are eligible for the extension once their current warranty has already expired or expired between March 1 and May 31, 2020.Read more
With pulses already racing following news announcing that legendary automotive brand Porsche would be arriving this year, ATL Automotive has revealed that work is set to begin to create a stunning city centre showroom in the heart of the capital’s financial district.
Operating under a specially-created division, ATL Motorsports, Porsche Jamaica will open with a state-of-the-art city centre showroom on Knutsford Boulevard in New Kingston; the first of its kind in the Caribbean. Slated to open in February, the facility is set to become one of the brand’s flagship Caribbean dealerships and is now taking pre-orders on the first official Porsche units to arrive in Jamaica.
Following the recent announcement that ATL Automotive will operate as the sole franchisee for the Enterprise Rent-A-Car, National Car Rental and Alamo Rent-A-Car brands in Jamaica, the company has proudly announced the appointment of Mark Pike to the position of General Manager and Head of Business for the newly-formed company.
America’s largest car rental company, Enterprise Holdings, on Monday announced a franchise deal with ATL Automotive under which the Jamaican firm will supply rental vehicles from three of Enterprise’s brands on the Caribbean island.
Enterprise Holdings today announced that Jamaica’s leading automotive company, ATL Automotive – an affiliate of the family-operated Sandals Resorts International (SRI) Group – will serve as the franchisee for its Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car brands in Jamaica.
The agreement will bring all three Enterprise Holdings brands to tri-branded facilities throughout the island starting in late 2016. Locating all three brands in one facility will offer customers easy access to a wide range of rental options.
Audi is revealing the new Audi Q2* at the Geneva International Motor Show. The compact SUV is an urban-type vehicle for everyday driving and recreation, uniting a progressive design with a high level of functionality. Connectivity, infotainment and assistance systems are on level of full-size class.
Automotive company ATL Automotive are set to sign an agreement this week after being named Regional Master Dealers for BMW and MINI in Jamaica and eight countries throughout the Caribbean.
The regional appointment, a first ever for a Jamaican automotive company, followed a nine-month tender process that saw ATL Automotive overcome international bids from across Europe and the Americas.
On 3rd March 2016, ATL Automotive will take direct control of the sales and aftersales of BMW and MINI in Jamaica and will play a regional management role in an additional eight other countries: Trinidad and Tobago, the Bahamas, Cayman, Curacao, Barbados, Aruba, Saint Lucia and Suriname starting from 1st April.
Adam Stewart, Chief Executive Officer and Deputy Chairman commented, “This a tremendous moment for ATL Automotive and perfectly caps a year of long-term strategic planning that saw us make bold decisions, with our customers at the centre, on where we saw the future of the automotive industry going. This appointment has come to fruition because of our drive, peerless regional know how and good, old fashioned endeavour; great credit must go to the minds and management of the ATL Automotive team. We are delighted not just to be appointed, but to headquarter this regional operation right here in Kingston is huge and a great testament to the talent we have here in Jamaica.
Similarly to when Sandals ventured outside of Jamaica to Antigua in 1991, this is just the first step in the realization of ATL Automotive’s own regional ambitions and who better to do it with two of the world’s finest automotive brands?” Stewart continued.
BMW/MINI Jamaica is set to be operated as an entirely separate company, ATL Autobahn will be celebrated with the construction of two world-class, state-of-the-art sales and service facilities in the country’s capital Kingston, and for the first time ever, Montego Bay.
In addition to providing world class sales and service to Jamaican motorists, ATL Automotive/Autobahn will serve as a central hub to include the distribution of cars and parts, service support, regional marketing initiatives as well as the central training ground via the company’s revered ATL Academy of Excellence.
“Aside from our new role in Jamaica, we’ll be working closely with the existing dealer network, some of the best automotive dealers in the Caribbean, and supporting them with a full suite of our services. Whether it’s regional sales and aftersales support, game changing marketing initiatives or comprehensive training programmes, our mandate is to drive the BMW and MINI brands throughout the region. BMW and MINI are two of the most celebrated brands in Jamaica and existing and future drivers are at the forefront of our planning. We’ll be working hand-in-glove with the outgoing dealers, Stewart Autosales, to ensure the smoothest transition possible so that our mutual customers receive the highest level of care imaginable and practically an invisible transition for them. We thank Stewart’s Autosales for their professionalism and BMW for sharing our vision.” Stewart concluded.
Existing BMW and MINI customers will have their service inclusive packages and new car warranties continued to be fully honoured by BMW and MINI.
ATL Automotive was formed in 1997 as the authorized new car distributor for leading car giant Honda, and while serving Jamaica for over a decade has set the benchmark for automobile sales and service in the island. With the recent introduction of more world class brands to the family, ATL Automotive now encompasses several divisions exclusively distributing the world’s finest automobile brands, from state-of-the-art showrooms and service facilities in Kingston and Montego Bay, strengthening its undisputed position as the country’s foremost automotive group and changing the face of motoring in Jamaica forever.