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The new Audi RS Q3

July 12, 2016 / 0 Comments / 2070 / ATL News, Audi, Automakers, New Models, Sales

The new Audi RS Q3*, the dynamic spearhead of the Q3 model series, is now even more distinctive and powerful. Its 2.5 TFSI engine satisfies the Euro 6 standard and produces 250 kW (367 hp) and 450 Nm (331.9 lb-ft) of torque, the latter between 1,600 and 5,300 rpm. The sprint from 0 to 100 km/h (62.1 mph) takes just 4.8 seconds, and top speed is electronically limited to 250 km/h (155.3 mph). Average fuel consumption is 8.4 liters per 100 kilometers (28.0 US mpg), corresponding to 198 g CO2 per kilometer (318.7 g/km). The start stop system and the regulated oil pump contribute to this good value.  4.8 seconds from 0 to 100 km/h (62.1 mph): the Audi RS Q3
The Audi RS Q3* was updated concurrent with the Q3*. The compact performance SUV is now hotter and more dynamic than ever. Its 2.5 liter, five-cylinder engine now produces 250 kW (367 hp) and 450 Nm (331.9 lb-ft) of torque. It also now satisfies the Euro 6 standard. The top model in the series now accelerates from 0 to 100 km/h (62.1 mph) in 4.8 seconds on its way to an electronically governed top speed of 250 km/h (155.3 mph). An RS exhaust system with a switchable flap adds even more volume to the unmistakable sound of the five-cylinder engine.

The seven-speed S tronic, which transfers the power to the quattro drivetrain via a new hydraulic multi-plate clutch (5th generation), has also been refined for even faster gear changes. The lower gears are closely spaced for sporty response while the seventh gear is tall to save fuel.

The chassis of the Audi RS Q3 is also impressive. 19-inch wheels are standard; 20-inch wheels are optionally available. Thanks to the wave design, the large brake discs on the front axle are now one kilogram (2.2 lb) lighter. They are gripped by eight-piston calipers. The standard RS sport suspension is also available with optional adaptive dampers. The steering is tuned for sporty driving, and the Audi drive select dynamic handling system is standard.

Numerous design details illustrate the special status of the dynamic top-of-the-line model. On the exterior, the distinctive bumpers are particularly eye-catching. The color black dominates the interior. The sport seats are optionally available in Fine Nappa leather with diamond quilting; red needles sweep across gray dials in the instrument cluster; and the driver information system offers a special RS menu with lap timer and displays for both oil temperature and boost pressure.

The base price in Germany for the generously appointed new top model is 56,600 euros. LED headlights, among other features, are standard. Deliveries of the RS Q3 will begin in the first quarter of 2015.

At a glance

  • 2.5 TFSI with 250 kW (340 hp) and 450 Nm (331.9 lb-ft): 0 – 100 km/h (62.1 mph) in 4.8 seconds
  • Seven-speed S tronic with shortened shift times and quattro all-wheel drive standard
  • 19-inch wheels, large brakes and RS sport suspension standard
  • Distinctive interior and exterior design details

Propulsion: 2.5 TFSI, S tronic and quattro all-wheel drive
Audi is bringing the performance philosophy to the compact SUV segment with the RS Q3. Its engine, whose 2,480 cc displacement results from a stroke of 82.5 millimeters (3.2 in) and a bore of 92.8 millimeters (3.7 in), is a modern classic. An international jury of journalists has named the five-cylinder unit International Engine of the Year in its class five years in a row since 2010. With its ample pulling power, free-revving character and inimitable sound, the 2.5 TFSI is guaranteed to cause goose bumps. At higher loads and rpm, a flap in the exhaust system opens to provide an even more voluminous sound.

The five-cylinder turbo’s power flows to a modified seven-speed S tronic. Audi used optimized fine-tuning to further improve the seven-speed S tronic transmission’s shift times. The driver can let the dual-clutch transmission do all the work in modes D and S, or can shift gears himself. Shift paddles on the steering wheel are standard. The lower gears are closely spaced for sporty response while the seventh gear is tall to save fuel. A launch control system manages full-throttle acceleration from a standing start.

The primary component of the quattro permanent all-wheel drive system is an updated multi-plate clutch. The hydraulically actuated and electronically controlled unit is mounted in front of the rear axle. Its electronic controller brings stability, traction and driving enjoyment into perfect harmony.

Ever more powerful performance:

The RS sport suspension plus with damper control
The updated Audi RS Q3 offers impressively dynamic and safe handling. The taut RS sport suspension lowers the body by 20 millimeters (0.8 in) versus the Q3. Audi also offers the RS sport suspension with optional damper control. The adaptive dampers can be set to one of three modes using the standard Audi drive select system. The system also influences the accelerator, steering, S tronic, exhaust flap and the adaptive light (optional).

The Audi RS Q3 comes standard in Germany with 19-inch wheels, with 20-inch wheels available as an option. The front brake discs, which measure 365 millimeters (14.4 in) in diameter, have a weight-saving wave design and are gripped by black eight-piston calipers bearing RS logos. The electronic stabilization control offers a Sport mode and can also be deactivated entirely.

Differentiated: the design
Sharp visual accents demonstrate the potential of the new Audi RS Q3. The Single frame grille – with a matt aluminum-look frame and high-gloss black honeycomb grille – has been redesigned, and a quattro logo adorns the air intake in the front bumper. The aluminum roof rails, long RS roof spoiler, updated LED taillights and xenon headlights, the modified rear bumper and the long, elliptical exhaust tailpipe complete the dynamic look. Four appearance packages, two each in matt aluminum-look and glossy black, provide for further customization. Sepang Blue pearl effect is available as an exclusive exterior color.

The dynamic line is echoed in the car’s interior. The sport seats with embossed RS Q3 logos are covered in a combination of black Alcantara and leather, with Fine Nappa leather and Fine Nappa leather with diamond quilting available as options. High-gloss black, bright red and subtle aluminum applications set additional accents. The inlays come standard in black piano lacquer, and optionally in aluminum or carbon.

The instrument cluster has gray dials with white numbers and red needles; the multifunction steering wheel is flattened at the bottom. The color DIS display shows the boost pressure, oil temperature and a lap timer in a separate RS menu. The Audi RS Q3 also comes standard with the parking system plus, MMI radio, Audi sound system, sport seats and deluxe automatic air conditioning. The base price in Germany for the generously appointed new top model is 56,600 euros. LED headlights, among other features, are standard. Deliveries of the RS Q3 will begin in the first quarter of 2015.


Audi RS Q3: Fuel consumption figures


Audi RS Q3 2.5 TFSI quattro: Combined fuel consumption in l/100 km: 8,6 – 8,4; Combined CO2-emissions in g/km: 203 – 198.
Fuel consumption and CO2 emissions data as well as the efficiency classes are dependent on the choice of wheels and tyres.

Audi increases sales by 5.6 percent in the first half of the year

July 12, 2016 / 0 Comments / 2159 / ATL News, Audi, Automakers, New Models, Sales

Positive sales result for the Four Rings for the half year: With around 953,200 units delivered, AUDI AG increased its sales since January by 5.6 percent, growing in all regions. The brand recorded strong growth especially in Europe. Sales in that region increased by 8.4 percent since the beginning of the year, topping 450,000 cars for the first time. Worldwide, especially the new models Audi A4 (+12.3%) and Audi Q7 full size SUV (+73,6%) pushed the sales performance. Deliveries across all models increased by 7.4 percent in June to around 169,000 units with Audi surpassing its performance from the same month last year in all top ten sales markets.

“Despite persisting challenges in key markets, the first half of 2016 was mainly characterized by globally balanced growth. We reinforced our market leadership in Europe and China and are performing better than the overall market in the United States,” says Dietmar Voggenreiter, Member of the Board of Management for Sales and Marketing at AUDI AG. “In the upcoming months, we will continue to strengthen our model portfolio with new technologies and concepts like the Audi Q7 e-tron*, the A6L e-tron, the SQ7 TDI* and the Q2.”

With the European market launch of the new Audi A5 in the fall and the updated Audi A3 this month, a generation change is in store for the already successful key models.

In June, Audi handed over around 78,700 (+9.8%) cars in Europe across all models. The company thus set new records for deliveries in each of the six months in this region. Cumulatively, sales increased by 8.4 percent to around 455,250 cars. New models, above all, provided a boost in Audi’s largest sales region: Sales of the Audi Q7 full‑size SUV more than doubled, while demand for the new Audi A4 climbed by almost 20 percent. The brand posted significant growth primarily in Germany (+12.4% to 166,154 units), Italy (+14.6% to 32,124 units) and Spain (+14.5% to 28,803 units). The manufacturer also made further gains in its largest European export market, the UK: up 4.1 percent to 89,935 cars. This increase was fueled in particular by strong demand for the Audi TT, which saw a 36 percent increase in deliveries in the United Kingdom. With sales of around 17,650 since January, the Audi TT secured its position as the top‑selling compact sports car in the premium segment.

On the American continent as well, deliveries of the Ingolstadt‑based brand increased in the last six months: up 3.5 percent to around 131,450 units. Of those, 96,934 were sold in the United States, also representing an increase of 3.5 percent. Nearly every second US customer chose an SUV. Cumulative sales of the Audi Q3, Q5 and Q7 thus climbed by 24 percent to 45,195 cars. Audi continued its successful course in the US market in June. A one percent increase marked the 66th month of growth in a row. Canada once again proved to be an important growth driver in the region. In the first half of the year, the company sold 15,614 units there, 16 percent more than in the same period last year.

Sales continued to develop positively in the Asia‑Pacific region as well. Compared to the deliveries in the first half of 2015, sales increased by 3.9 percent to around 339,300 premium cars sold. In recent months, Audi made gains in China primarily with its compact models: In the first six months, the company handed over 81,083 units of the Audi A3 and Q3 to customers, corresponding to an increase of 21.7 percent. Across all models, sales in China increased by 5.9 percent to 290,126 units. Demand increased by 6.6 percent in June. In addition to China, Australia also showed strong growth in the region: Since the beginning of the year, 12,155 units have entered the Australian market, up 7.2 percent.


June 7, 2016 / 0 Comments / 1952 / ATL News, Automakers, Sales

Jamaican automotive company, ATL Autobahn has announced the appointment of Matthew Stevenson to the position of BMW and MINI Head of Business.

IMG_4000Stevenson joins the ATL Automotive team with a wealth of experience spanning over six years in the industry, where he most recently served as Brand Manager for Jaguar Land Rover at Stewart’s Auto Sales Limited. He will be based from the company’s temporary Orchard Road location while the state-of-the-art BMW and MINI facilities are created in Kingston and Montego Bay.

Chief Executive Officer of ATL Automotive Adam Stewart commented, ”Aside from a brief spell away, Matthew has spent several years in and around our group companies starting with Sandals Resorts International then cutting his automotive teeth at ATL Automotive. Individuals like Matthew are the future of the automotive industry in Jamaica; young, expert, hungry and dedicated to providing exemplary customer service – that’s what potential BMW and MINI owners demand and that’s what we provide. But there’s more to it than that. Our customers not only want great customer service, they want expert counsel based around their needs and desires which isn’t as common as one would think. “Taff” comes from a big automotive family so joins us with tremendous heritage in the industry. As many will know, His father Brian was hugely influential in making ATL Automotive the company it is today so it obviously runs in the family!”

Matt Cripps, Group General Manager of ATL Automotive said “We’re delighted to welcome Matthew back into the fold. He brings great energy, creative thinking and the insatiable love of cars that we look for in all of our team members.”

Stevenson commented, “It is a tremendous honour not just to return “home” to the ATL Group but to be given the responsibility of iconic brands such as BMW and MINI too. BMW is a hugely revered brand in Jamaica and rightly so, it’s been a top choice for car aficionados for decades and now boasts a diverse model line-up that offers something that will get everyone’s pulse racing. As it relates to MINI, we’ve got exciting plans for this marvelous brand in Jamaica; few people realise that MINI is one of the top five premium brands in the world and has some exciting launches coming this year. We expect it to really take off here.”


Mr. Stevenson holds a Bachelor’s degree in Organisational Psychology & Human Resource Management as well as a Master of Business in Enterprise Management from the University of Cape Town, South Africa.

Jamaican Automotive Co. Expands Its Luxury Line-up With Porsche

March 13, 2016 / 0 Comments / 1275 / ATL News, Automakers, Porsche

ATL Automotive have set Jamaican motorists hearts racing once again after announcing an exclusive partnership to bring iconic carmaker Porsche, one of the world’s most sought after brands, to Jamaica.

The Porsche brand enjoys a phenomenal reputation throughout the world and is considered home to some of the finest performance and luxury vehicles in the world making it a hugely impressive and exclusive addition to the ATL Automotive stable. Available to the Jamaican market from May, the announcement also marks the creation of two state-of-the-art sales and service facilities on Oxford Road, Kingston and in Bogue, Montego Bay. Construction is scheduled to begin in the coming weeks.

Adam Stewart, Chief Executive Officer for the ATL Group commented, “For 65 years, the Porsche brand has become legendary for producing some of the world’s finest cars and is a great addition to the ATL Automotive family. This high value, premium brand fits perfectly with our existing Volkswagen Group brands – Audi and Volkswagen – while representing a never-seen-before exclusivity in Jamaica. These automobiles are simply stunning and will be available for Jamaica’s most discerning motorists.”

With Porsche, form always follows function, each vehicle is designed to be a beautiful, functional and performance driven machine that can function as the perfect sports car or an everyday vehicle. Matthew Cripps, Group General Manager for ATL Automotive commented, “Porsche has proven itself as one of the world’s most progressive car brands time and time again and has expanded their scope to provide drivers with various automotive options, whilst maintaining their unique design, innovative solutions and luxury and performance standards. From May, we will be proud to offer Jamaica a diverse range of models including a sports sedan in the Panamera, a compact crossover in the Macan, a midsize SUV in the Cayenne and coupes in the legendary 911 and the Cayman – all backed by highly trained technicians and the first rate aftersales support these cars and their owners deserve.”

The news signals a successful period for both organisations. With Porsche coming off a record breaking year in 2015 having delivered over 200,000 vehicles to its customers worldwide while ATL Automotive recently shook up the market with the addition of BMW and MINI to their newly formed ATL Autobahn division which opened its doors on Monday.

Stage debut: the new Audi Q2

March 1, 2016 / 0 Comments / 1694 / ATL News, Audi, Automakers, Manufacturing, Region, Sales
  • Compact SUV has emotional, powerful design and high level of functionality
  • Infotainment and assistance systems from the full-size class
  • Engines from 85 kW (116 hp) to 140 kW (190 hp), quattro drive

Audi is revealing the new Audi Q2* at the Geneva International Motor Show. The compact SUV is an urban-type vehicle for everyday driving and recreation, uniting a progressive design with a high level of functionality. Connectivity, infotainment and assistance systems are on level of full-size class.

Read more


January 21, 2016 / 0 Comments / 4830 / ATL News, Automakers, BMW, Manufacturing, MINI, Region, Sales

Automotive company ATL Automotive are set to sign an agreement this week after being named Regional Master Dealers for BMW and MINI in Jamaica and eight countries throughout the Caribbean.

The regional appointment, a first ever for a Jamaican automotive company, followed a nine-month tender process that saw ATL Automotive overcome international bids from across Europe and the Americas.

On 3rd March 2016, ATL Automotive will take direct control of the sales and aftersales of BMW and MINI in Jamaica and will play a regional management role in an additional eight other countries: Trinidad and Tobago, the Bahamas, Cayman, Curacao, Barbados, Aruba, Saint Lucia and Suriname starting from 1st April.

Adam Stewart, Chief Executive Officer and Deputy Chairman commented, “This a tremendous moment for ATL Automotive and perfectly caps a year of long-term strategic planning that saw us make bold decisions, with our customers at the centre, on where we saw the future of the automotive industry going. This appointment has come to fruition because of our drive, peerless regional know how and good, old fashioned endeavour; great credit must go to the minds and management of the ATL Automotive team. We are delighted not just to be appointed, but to headquarter this regional operation right here in Kingston is huge and a great testament to the talent we have here in Jamaica.

Similarly to when Sandals ventured outside of Jamaica to Antigua in 1991, this is just the first step in the realization of ATL Automotive’s own regional ambitions and who better to do it with two of the world’s finest automotive brands?” Stewart continued.

BMW/MINI Jamaica is set to be operated as an entirely separate company, ATL Autobahn will be celebrated with the construction of two world-class, state-of-the-art sales and service facilities in the country’s capital Kingston, and for the first time ever, Montego Bay.

In addition to providing world class sales and service to Jamaican motorists, ATL Automotive/Autobahn will serve as a central hub to include the distribution of cars and parts, service support, regional marketing initiatives as well as the central training ground via the company’s revered ATL Academy of Excellence.

“Aside from our new role in Jamaica, we’ll be working closely with the existing dealer network, some of the best automotive dealers in the Caribbean, and supporting them with a full suite of our services. Whether it’s regional sales and aftersales support, game changing marketing initiatives or comprehensive training programmes, our mandate is to drive the BMW and MINI brands throughout the region. BMW and MINI are two of the most celebrated brands in Jamaica and existing and future drivers are at the forefront of our planning. We’ll be working hand-in-glove with the outgoing dealers, Stewart Autosales, to ensure the smoothest transition possible so that our mutual customers receive the highest level of care imaginable and practically an invisible transition for them. We thank Stewart’s Autosales for their professionalism and BMW for sharing our vision.” Stewart concluded.

Existing BMW and MINI customers will have their service inclusive packages and new car warranties continued to be fully honoured by BMW and MINI.

ATL Automotive was formed in 1997 as the authorized new car distributor for leading car giant Honda, and while serving Jamaica for over a decade has set the benchmark for automobile sales and service in the island. With the recent introduction of more world class brands to the family, ATL Automotive now encompasses several divisions exclusively distributing the world’s finest automobile brands, from state-of-the-art showrooms and service facilities in Kingston and Montego Bay, strengthening its undisputed position as the country’s foremost automotive group and changing the face of motoring in Jamaica forever.

Jamaican Songstress Denyque Stars In This Updated Remake Of The Classic ‘If Only’ Volkswagen Ad

September 7, 2015 / 0 Comments / 1298 / ATL News, Automakers, New Models, Sales

When everything seems to be going wrong in her love life, Denyque contemplates getting rid of it all – exes, photos, mementos and briefly her Volkswagen keys. Set to throw the keys in the dump, she pauses and reconsiders because she really does love her VW. Still angry after being dumped by her ex, she hastily drives out only to make eye contact with a male VW driver who is cute ‘to boot’. He winks at her and she smiles flirtatiously at him – a new love connection through Volkswagen.

If only everything in life were was reliable as a Volkswagen..


August 4, 2015 / 0 Comments / 2994 / ATL News, Automakers, Manufacturing, Sales, Volkswagen

• Sharp year-on-year rise in sales revenue to EUR 108.8 billion (EUR 98.8 billion);
positive impact from exchange rates and mix effects
• Operating profit before special items rises to EUR 7.0 billion (EUR 6.2 billion)
• Equity-accounted profit of the Chinese joint ventures level year-on-year
• Net liquidity in Automotive Division increases to EUR 21.5 billion
• CEO Dr. Winterkorn: “Volkswagen very well positioned in an increasingly
difficult market environment”

The Volkswagen Group reported considerable growth in sales revenue and earnings in the first six months of the year in a very challenging environment. Sales revenue rose by 10.1 percent to EUR 108.8 billion (EUR 98.8 billion) in the first half of the year, primarily due to exchange rate effects and an improved product mix. Operating profit before special items grew by 13.0 percent to EUR 7.0 billion (EUR 6.2 billion). Restructuring measures in the trucks business led to an operating profit after special items of EUR 6.8 billion (EUR 6.2 billion). The operating return on sales remained stable at 6.3 percent (6.3 percent). The Group’s operating profit and sales revenue exclude the activities of the Chinese joint ventures, which are accounted for in the financial result using the equity method. At EUR 2.7 billion (EUR 2.6 billion), the share of operating profit attributable to the Chinese joint ventures was level year-on-year in the first half of 2015.

“Our results for the first half of the year show that Volkswagen remains very well positioned in an increasingly difficult market environment and has a compelling product range”, said Prof. Dr. Martin Winterkorn, Chairman of the Board of Management of Volkswagen Aktiengesellschaft, in Wolfsburg on Wednesday. “We are keeping a very close watch on global macroeconomic trends, especially where there are uncertainties such as in the Chinese, Brazilian and Russian markets.”

The Volkswagen Group’s profit before tax remained almost level at EUR 7.7 billion (EUR 7.8 billion) despite the negative effects from fair value measurement in the financial result. Profit after tax remained unchanged as against the prior-year period, at EUR 5.7 billion (EUR 5.7 billion).

“The difficult market environment and fierce competition, as well as interest rate and exchange rate volatility and fluctuations in raw materials prices all pose challenges. We are systematically implementing our efficiency program and are continuing to roll out the modular toolkits. We expect considerable positive effects in both instances”, said CFO Hans Dieter Pötsch.


June 23, 2015 / 0 Comments / 2348 / ATL News, Automakers, Environment, Products

One tree planted for every car sold. This is the promise of the Drive Green campaign, a partnership between ATL Automotive Limited and the Jamaica Conservation and Development Trust (JCDT).

ATL Automotive and the Jamaica Conservation and Development Trust (JCDT) has committed to 20150321_1003planting a tree for each car it sells and help to reduce the effects of Carbon Dioxide and other greenhouse gasses emitted by motor vehicles.

While ATL Automotive has offered low-emission vehicles, continuously educating consumers on fuel efficiency and providing excellent motor vehicle care and servicing increasing performance and in turn lowering emissions for some time, the ‘Drive Green’ campaign takes the company’s commitment one step further.

The JCDT, a non-government organisation established  to  promote environmental conservation and sustainable development, has  identified a 1.2 acre plot of land in the Holywell Forest located over 900 metres (3,000 feet) above sea-level in the cool Blue and John Crow Mountains National Park where the trees will be planted.

ATL Automotive customers have the option to visit the site and plant the tree themselves or the JCDT will facilitate planting. Interested consumers will also have the option of purchasing additional trees at a cost of just JMD$133 each.

Motor vehicles typically emit varying amounts of greenhouse gages including nitrogen oxide, carbon monoxide and most commonly, carbon dioxide (CO2) which is believed to contribute to global warming. Planting trees remains one of the cheapest, most effective means of drawing excess carbon dioxide from the atmosphere and through this partnership, ATL Automotive and the JCDT are offering individuals the opportunity to reduce their carbon footprint by offsetting carbon dioxide produced from their day to day activities.

Bruce Duquesnay, Operations Manager from ATL Automotive said the company was excited about the initiative and its potential benefit to the environment.  “At ATL Automotive, we have always encouraged responsible motor vehicle use and maintenance as well as fuel saving tips. This initiative gives the company, as well as our customers, the opportunity to reduce our carbon footprint and actively contribute to the protection and preservation of our beautiful country. We’re happy to partner with the JCDT and we look forward to making a difference.”

Trees have played a critical role in maintaining safe levels of oxygen and CO2 in the atmosphere for millions of years as they remove and store CO2 from the atmosphere as they grow and through the process of photosynthesis.

At present, 4-5 million hectares of forest are cleared every year in Latin America and the Caribbean, resulting in as much as 47% of global carbon emissions from deforestation. Significant reduction in forest cover results in reduced humidity and a generally hotter climate, lower rainfall, less productive or dry wells, reduced flow and the drying up of rivers, as well as the erosion of top soil.



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